Wednesday 11 March 2015

Converting an eCommerce store to a MarketPlace

       We are living in an age where everything is just a click away. People are keener on buying stuff online rather than visiting a store physically. So if you have a store online that is limited to one category of products then you are gaining a disadvantage of being in the competition of rising nos of eCommerce companies. E-Commerce sites must have an option to add more sellers to add their products and then increase the catalogs of products on your site. Any E-Commerce website needs to be upgraded to have a place in the market to make its mark and sell their products.


Marketplace Extension

    An Online Marketplace is a type of E-Commerce site where products are provided by multiple third parties, whereas transactions are processed by the marketplace operator. This is done by an add on known as Marketplace Extension. This turns any E-Commerce store into an online Marketplace similar to ebay. Having a Marketplace Extension can enable your sellers to have full control to manage their products, sales, shipment, and credit memos, each seller will have a customizable storefront within your marketplace. It enables a very safe shopping experience to the customers.

     Sellers who have an E-Commerce store use various Magento Modules to make their site to do more than just selling. Websites that have options to sell variety of products and services online have many modules that can be integrated to the website to enable easy buying experience for the customer. 

    Customers must feel the website to be user-friendly so it can be an easy shopping for them and to make the site a full-fledged user friendly we have Magento Modules for having easy payment options, having better and rich user interface and simple navigation controls and also you will be able to have a responsive website converting it into a mobile based website. Magento has the power inbuilt to automatically install additional modules for your online store and it allows you to promote and sell your products.

     If there are many sellers on one E-Commerce site, we may have an option called as Magento Multi-Vendor Marketplace Extension which allows every seller to have a separate profile to operate and also have their product collection with feedback. Magento Multi-Vendor Marketplace Extension supports various options from payment modules and checks on the Stock availability, gives product previews for product admin, have different commission for every seller, Sellers can add their logo, banner and slogan also have tax management for seller/vendor. Websites who use these extensions are likely to have a higher ranking on search engine result pages and earn better traffic than other E-commerce websites.

     If you have an E-Commerce website that lists your products, you must ensure that your site makes its place in the market Online and to make that effort we must utilize the various modules and extensions from Magento to have an easy shopping and secure payment for the Customers, because Commerce can be very complicated and different and customers have very unique requirements.