Friday 29 March 2013

ModuleBazaar - Responsive Prestashop Theme

Imagine how it would feel if everything around you flexes and morphs according to you and your whims; light effects and music that mimic your mood, a breeze to soothe you on a hot day. Those days are not far behind. A responsive theme is something similar and adapts to whichever device you are viewing it at a given time.

Tuesday 12 March 2013

Makeup and Cosmetic Theme for Prestashop


SheSpeaks.com conducted a great survey of women’s online, computer habits and published the results in a comprehensive 65-page document.  It’s a fascinating study that looks mainly at women’s social habits online and most definitely has implications for online marketing.  Looking at the results of this study can help you tailor your marketing campaigns to effectively, rather than ineffectively, reach out to women.
Shopping & Social
Not surprisingly, the top activity for women online is shopping.  The third most popular activity is social networking, which is also not a surprise given the stereotype that women just love to talk.  The fact that both of these activities are very popular with women means that there is also some cross-over issues to consider.  If women like to shop online, they’re likely to talk about that online and there are probably certain kinds of marketing tactics that will work better with them.
  • She looks for a clean design.
  • The product(s) that she looks for should be neatly presented.
  • She may not prefer complex designs or navigation.
  • And she should find it easy to take a decision and to “Add” to her shopping cart.
Screen Shot
 



If you are looking for an elegantly designed template exclusive for an online cosmetics shop look no further. A clean design to showcase cosmetics. Easy navigation… and tempting to buy!
This new theme form eGrove systems is designed this professionally PrestaShop theme to accommodate online perfume shopsperfume stores, makeup shop… whatever be the name… this is it! One of the best cosmeticthemes designed!!
Like all other templates from eGrove Systems, this template too can be customized to blend and seamlessly integrate with your online shop.
This theme has an inbuilt slide-show module and attractive banner slots to highlight products and service options. It is also designed with the Top Brands Module, Customized footer links module for CMS pages and My Account footer links. Additionally this module has even got a subscription option in the home page for Newsletters from the store.

Friday 8 March 2013

Magento Payment Extension - American Express(AmEx)



The success of an online store largely depends on the payment gateways integrated with it. A customer who prefers a certain bank/credit/debit card is favorably disposed towards those online stores with such payment facilities. Payment gateways are the bridge between the online store and the bank and this is accomplished through an ‘extension’ module in the eCommerce platform.
Magento integrates with more than 50 payment gateways available across the world through its extensions made possible by various Magento developers. Apart from core bundles support for Authorize.net, PayPal (various products), Google Checkout and Check/Money Orders , Magento has extensions in Magento Connect for Fontis Australia, Cybersource, Protx, Tweakmag Payment, SPPLUS, Fontis New Zealand, eWAY, ChronoPay, ePay, Paybox , American express, etc. Further extensions are built by 3rd party vendors for specific Payment gateways.
American Express card users can make payments in online stores through the Magento American Express (AmEx) payment extension module. This Magento Amex extension provides seamless integration of the American Express checkout page with the online store.

Screen Shot:



The Magento Amex extension is compatible with Magento version 1.6 and 1.7 and can be installed through the following steps.
  • Download the extension package and unzip the file
  • Go to System Magento Connect  Magento Connect Manager
  • Enter the Amex payment extension key received
  • Click “Choose File” option after selecting patch, and upload through “Direct Package File Upload” option
  • Choose the unzipped file and upload
  • Click refresh after the upload
  • Check Admin panel for the new extension
The Magento Amex payment extension provides the following features
  • Seamless Integration of Amex Payment gateway with any Magento store
  • Extension installation in 5 to 6 easy steps
  • PCI compliant for protecting customer data
  • Fast and versatile connectivity
  • IP verification for secure payment
Magento being a mature eCommerce platform provides stable and secure Payment gateway extensions. The Magento Amex extension module ensures excellent security features for the customer and great admin features like easy installation and ease of use for the merchant.

Download Extension: Magento American Express (AmEx) Payment Extension



Facebook Discount Coupon and Referral Extension - Magento


Social networking is the new ‘mantra’ in everybody’s lips. A commoner reaches out to his friends and his acquaintances through these networks. He likes, shares and promotes not only his friends’ pictures but also the brands that he encounters. This referential trend has tremendous potential as far as an online store is concerned.
Magento, one of the most professional eCommerce platforms in the market today has many social media extensions apart from regular ones like the FAQ, News, and Testimonials. These are extensions for Facebook, Twitter, Yahoo, and Google+ with or without Facebook widgets, Like, Share and Comments on wall.
Magento facebook coupon extension is a perfect marriage between social media & business promotional campaigns. The following are some of the coupons that could be given to customers to lure them into buying your products,
  • Facebook fan/like coupons
  • Facebook referral coupons
Sample ScreenShot:

A discount coupon would be displayed in the shopping cart page where the customer if he ‘Likes’ or becomes a ‘fan’ of your product, would be awarded a discount via a coupon code. This is done through a Magento Facebook coupon extension or a Facebook fan coupon extension. A Facebook referral extension for Magento could also be built where the customer would click a ‘recommend’ button and avails a discount coupon. Such coupons vastly improve Google ranking for the merchant page and general fan following.
Magento Facebook coupon extensions provide a win-win situation for both the customer and the merchant, like,
For the customer,
  • Discounts just by clicking a ‘Like’ button
  • Option to ‘comment on wall’ to provide customer feedback
  • Get product/merchant page displayed on wall and help friends to get discounts
For the merchant,
  • Increases social media exposure
  • Increases brand awareness
  • Opportunity to gain untapped customer base
  • High flexibility to award coupons based on IP address (One IP address – One coupon)
  • Ability to fix discount %age or flat discount rate
  • Easy installation and configuration
  • User friendly admin interface
  • Ability to change fan page URL, enable/disable ‘Like’ button product wise
Social media is a boon for today’s merchant where just by a ‘click’ a brand is made! An online store riding on this new wave can stand to gain immediate recognition and a fan following worthy of his name!
Download Extension Here: Magento Facebook Coupon Extension