Monday 13 January 2014

Benefit of integrating Social Media to your eCommerce Store

Social networking websites are increasingly attracting the attention of users who love to communicate with people living at the nick and corner of the streets in this world. The main purpose of developing such sites is mainly for the users to stay connected with their friends by interacting via messages, video files in the form of Youtube, or posting images. One form of an entertainment for the users to make fun of each other and post fun messages. Not only for entertaining users, serves as one of the root causes for boosting the website traffic in any eCommerce store. Social Media Integration is one of the new trends of advertising and promoting your store products and services effectively.



Impact of Social Media in eCommerce store

Online retailers have focused a potential benefit in their sales percentage, by installing multiple social sites in shopping carts. Over 80% of online shops have integrated such social site feasibility for attracting and grabbing more number of customers to buy a bulk of products. The well-known sites are Facebook, Twitter, Yahoo Connect, Pinterest, LinkedIn, Google Plus+, Flickr, Tumbir, and Instagram etc. If you implement any one of the social sites, you can experience the list of benefits discussed below
  1. Share your product images, product reviews and product technical functionality
  2. Run a successful social campaign for developing your business
  3. Create Social login
  4. Set up your own brand for your shop
  5. Form a huge community of users liking to shop on your webstore
  1. Share your product images, product reviews and product technical functionality
You will gain more success in your business profit, by offering an opportunity for your customers to share your product images, product reviews and defining the technical functionality of your store products and services. Your products will be easily advertised to millions and millions of customers socially connected worldwide.
  1. Run a successful social campaign for developing your business
Incorporate a social media campaign in sharing your own store websites and advertising your customer with the newly launched products for sale. You can easily track the number of users accessed your store.
  1. Create Social login
Visitors to your eCommerce store, can easily login into your store home page by logging in using the social login accounts. Saves the login time of the user by creating a new account, the time saved can be used in for viewing the products for purchase. Social site login has made a remarkable growth in eCommerce Development for the past few years.
  1. Set up your own brand for your shop
Creating a high quality brand for your store name automatically brings in more profit to your business. By sharing your website to the other users on Facebook, you can develop your own fame and popularity among the other competitors.
  1. Form a huge community of users liking to shop on your webstore
In the social sites, user who loves to shop at your store will create their own community and join the members or the followers who are the existing customers, will in turn share your site with future customers to buy a product on your store and become a member of this community. Hence, you can form a long chain of customers stimulating to make a profit for your business.